Enough is Enough. Reform First.
Last year, the City of Oakland brought in an all-time high of $1.6 billion in total revenue — a figure that has nearly doubled since 2013. Despite this record-breaking wealth, our local government is once again reaching into the pockets of residents with Measure E, a Parcel Tax initiative on the June 2026 ballot. Although special taxes in Oakland have surged by a staggering 379% over the last 20 years (growing six times faster than the rate of inflation) the actual quality of basic public services remain inadequate.
While presented as a "citizen initiative," Measure E was coordinated by City Hall insiders and bankrolled by public employee unions who spent over $440,000 to qualify it for the ballot — so rather than the two-thirds approval usually required for new parcel taxes, this tax can pass with a simple majority (50% + 1). Nearly half of this new tax ($14.9 million in the first year) would go directly to staff payouts and raises.
Five-year budget forecasts project a structural deficit of up to $130 million, compounding every year — and it will never rebalance without fundamental changes to how Oakland administers its finances. New taxes will not fix a system where personnel costs and debt are allowed to grow every year regardless of the consequences. Until residents are able to demand reform to how our city manages costs and labor, the cycle of rising taxes and deteriorating services will remain a permanent feature of Oakland life.
A vote NO on Measure E sends a clear message to a complacent City Hall: Oakland voters will no longer accept a status quo of fiscal mismanagement built on broken promises, accounting tricks and ignored voter mandates; we demand common-sense reforms focused on transparency, fiscal discipline and a city government that works.
Measure E proposes a flat-rate parcel tax of $192 per year to fund public safety programs. Because it is a flat rate, it places a disproportionate burden on lower-income communities. In fact, this tax would hit a typical deep East Oakland homeowner up to 48% harder than a homeowner in wealthier areas like Rockridge when measured as a percentage of median home value. This perpetuates a historic trend of saddling East Oakland neighborhoods with the heaviest tax burdens.
True community progress requires broad support, but Measure E uses deceptive tactics to skirt the rules. To circumvent the two-thirds voter approval normally required by state law for special taxes, the city appears to be financially incentivizing public employee unions to bankroll the campaign as a "citizen-sponsored" initiative. This loophole allows the measure to pass with only a simple majority, undermining true democratic consensus.
City leaders continue to rely on one-time funds for ongoing expenses, the equivalent of taking out high-interest "payday loans" to run government. Voters are constantly being subjected to political pressure tactics, including threats of fire station closures and other public safety cuts, just to convince us to approve new tax hikes. Oakland has a 20-year track record of broken promises and diverted tax funds, meaning we rarely get the specific services we were promised.